KeyHolder, Inc., together with its subsidiaries, engages in entertainment intellectual properties (IP) and operation, TV and video production, and advertising agency businesses in Japan. The company focuses on managing and operating IP, including music, artists/talents, video works, games, characters, etc., as well as holding events. It also produces video content, such as TV dramas and participates in movie production committees; and casts artists/talents to the managing and operating of YouTube video advertisements. The company was formerly known as ADORES, Inc. and changed its name to KeyHolder, Inc. in October 2017. KeyHolder, Inc. was founded in 1964 and is headquartered in Tokyo, Japan.